Vanadis at Google for Entrepreneurs Week

September 27th, 2012 | by | event, startups


Monti (our lead designer) with the robot at Google offices

Today Vanadis were at the #GFEweek on Google offices in Madrid.

The event was mainly focussed on how Google tools can help entrepreneurs.

After the welcome speech a general one on the opportunities that we have now as entrepreneurs and a bit of how Google can help, there were several simultaneous presentations about the different services of Google so we split the team (we were two from Vanadis there) and went for Google+ and Maps from the first sessions, and Ads and Mobile on the second part.

Monti (our lead designer) with the robot at Google offices

Monti (our lead designer) with the robot at Google offices during #GFEweek 2012 in Madrid

On the Maps speech we show some of the less known tools for geolocation services. I found quite interesting the option of developing you own streetview like views and insert some images / text on top of your pictures, and new arrows to move inside the buildings for instance… getting this way a mixture between street view and augmented reality.

Also the option for showing clusters of points in the maps depending on the zoom level seemed interesting, I have seen similar stuff on CartoDB, and Open Street Map so we will have to investigate further on this.

My Second talk was about Mobile and there we got some interesting numbers, like the fact that only one out of four business in Spain has a mobile landing page. And that the use of tablets it’s mainly done at night at home.

Also the increasing number of mobile terminals is reflected on the searches… so definitely it’s time to go mobile! For a business now a days, should be a must, to have a mobile landing page and/or a mobile App.

In the end was a closing session by some investors and a nice networking cocktail where we had the chance to talk with the Google experts on the different technologies, and with the investors.

In the end it was a very Business oriented event, but very interesting.

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Presenting Quddy on 42Beers

September 13th, 2012 | by | event, startups, uncategorized


Alex barrera Presenting the rules for 42 Beers

As we said in our previous post:

42 Beers is an event oriented to communication where two Startups do their pitches in front of a mixed audience of Press, Bloggers, and Techies… and then they receive constructive feedback from the audience.

Today we were presenting Quddy on 42Beers, we will pitch with Justo Hidalgo from 24 Symbols, a cool startup with a revolutionary technology for the e-book industry.

For us the experience was really interesting, we got a lot of interesting feedback, that will help to improve Quddy and to explain betterwhat exactly is Quddy (specially when the audience doesn’t have a techie background…).

The Quddy presentation by Alex Barrera was also inspiring and gave us some ideas that we can use to send the message in a different way.

With all this I’m sure next time we pitch Quddy, we will do it much better.

In the end the networking  was aslo very nice, we had the chance to met some very cool people and after all the event was very interesting.

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#debate10: looking for common points between developers and non tech entrepreneurs

July 3rd, 2012 | by | event, startups



Yesterday we attended to a very interesting event, with the title #debate10 the idea was to find why the non tech entrepreneurs are usually complaining that they can’t find talented developers to develop their ideas, meanwhile the developers (in Spain) have the idea that are not valued enough.

David Bonilla talking on #debate10

David Bonilla talking on #debate10

Here I’m a bit biased, as we are a Startup created by techies, all of us being developers for long time, so I’m among the ones that usually companies doesn’t value enough the developers. But I was there with an open mind and I learned a lot… I’ve realized long ago that as a developer you need someone that understand the business and how to make the money next to you. But still I show and understood some of the needs of an MBA with a project trying to find a tech partner, or the needs of a company when it’s looking for developers.

One of the most interesting ideas I show was that in Spanish people use the term Programador as Programmer, Developer, Software Engineer… without making a clear difference. Some companies expect to get a great developer with a very low salary and without an interesting and challenging project… on the other hand… developers with just a couple of years of experience and without a keep learning attitude some times act as experts when they don’t really give the quality development expected form a experience developer.

As some of the participants on the debate pointed out, a talented developer needs a lot of experience, and an attitude of learning every day because the technology we are using it’s changing every day, evolving, and we have to evolve with it… learn to use new tools, discover new development processes, sometimes we must learn new programing languages, or new frameworks… to keep being competitive.

Meanwhile the companies and entrepreneurs, have to give an realistic, enthusiastic and challenging project. Be ready to invest on talent and understand that developing good software takes time. Understanding how is the work of the developers it’s basic to recognize the talented ones and know what can you expect from the development team.

And here is where some times the CTO can be the key that helps making the communication between the CEO and the development team fluent and understandable for everyone.

Beyond all this, I think the debate was just the start and we should keep working on. One good step would be doing more mixed events, encouraging developers to go to the events for entrepreneurs (like Iniciador Madrid or the Tetuán Valley Startup School) and promote developer’s meetings (like Betabeers or Codemotion) on the business schools.

Finally I want to thank Willhelm Lappe, Emilio Rey, and Iván Pérez (the organizers of the debate), utopic_US (thank’s for the space) and of course to the guests of the debate  José Manuel Béas, David Bonilla, Enrique Dans, Diego Mariño, Sebastián Muriel, Raúl Mata, Agustín Cuenca, Nuño López-Coronado, Luis Rivera, Pablo Rodriguez, Pablo Almunia, Raúl Jiménez, Daniel Brandi and Pablo Ruíz Muzquíz and the other participants that were giving also their opinion.

Related articles (in Spanish):


#3 42 Beers

May 23rd, 2012 | by | event, startups


Today we are attending the 3rd edition of 42 Beers organized by Press 42 .

As you may know 42 Beers is an event oriented to communication where two Startups do their pitches in front of a mixed audience of Press, Bloggers, and Techies… and then they receive constructive feedback from the audience.

The idea is to focus the feedback on the communication part and on how to tell the history of the Startup.

Alex barrera Presenting the rules for 42 Beers

After each Startup do their pitch, Alex Barrera (@abarrera) does his own pitch on that Startup, trying to show how he would do it. And then the audience give him feedback also (taking o

n account that none of them are his startups…).

In the end everybody learn an improve a bit their communication skills.

And of course after the presentations and the feedback there is a networking session with some Beers (today and on last edition sponsored by Angel Medinilla @angel_m, thanks Angel!!).

Today’s will pitch Qrystal and Ducksboard, let see how they do it…

They did two good pitches, but the audience found some things to improve and the most interesting part was when we started to give feedback, both Startups (and Alex) got a lot of interesting feedback, and we all learned something new.

In the end was again a very productive event and we had also some interesting conversations during the beers part and met some interesting people.

See you in the next 42 Beers!!

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We went to The App Fest (part 1): entrepreneurs

April 23rd, 2012 | by | android, apps, congress, ios, startups


we went to the app fest

Hi guys, first of all I have to warn you that The App Fest was an idea of the telecom company Movistar, and this is always always always a bad premonition. But after reading about the speakers that were invited we decided to assist (accepting the consequences). Surprisingly it finally was a good decision. The event was presented by a theatrical improvisation group that prevented the occurrence of boring waits between the speeches, and that helped to create a very fun environment were speakers and public felt really comfortable.

The best part of The App Fest was undoubtedly the entrepreneurs part. It started very early (think about developers timetables…), but we arrived on time. Yeah! The beginning was pretty cool so we decided not to scape to have a coffee. Xavier Verdaguer told us about his experiences as a startup founder. He has created some technological inovation companies, the last one is Innovalley which develops smart clothes that interacts with smartphones and apps. In his speech he presented some of their smart clothes but we really enjoy his smart sweatshirt with which you can access the controls of your iPhone without touching the screen and reflect messages using LEDs. We also liked other products of Innovalley as the GPShoes, that connect your shoes with your phone and guide you. However, those things doesn’t look very cheap, and I have not any idea about the real possibilities of taking this information out of your smartphone to put it on your clothes… Probably it would be a cool clothing trend. Let see.

Enrique Tapias told us his experience with Playtales, a startup of interactive books for children and currently has 1.800.000 users in 119 countries. The most interesting part of his speech was focused in the beginnings when he talked about the difficulties to find funding for their persistence, their desire to continue in spite of adversity… Other important thing that he analyzed was the children app market, a very unexplored market if you compare it with other technological areas. He brought us a key concept to keep in mind when you try to start a project like this: “you´ll always will find competitors, and obviously your best opportunity is to enter soon to the market; if it is not possible, try it harder, make it better.

There was also a section devoted to online payment, it was the turn of Kuapay. Joaquin Ayuso told us about his beginnings as an initial team member’s of the Spanish social network Tuenti, and then he told us about his new project Kuapay. A virtual payment system based on the QR code technology which enters a in a very competitive market. He told us about their decision of using QR technology in stead of NFC arguing that the last one is not a general standard, and not all the smartphones are purchased whit the tools to read it. So the decided to develop their payment platform

Fran Perez spoke to us about your project Youzee a multimedia content distributor based on devices that complement each other in a simple and useful experience, but complex in design and development. They bet for simplifying actions as connecting your computer to the TV, synchronize the remote control with it, condensing all in an app for your smartphone. It was interesting to listen them talking about their “ecosystem“, a concept used before by other successful startups as AirBNB (we will talk about it in a future post). The problem is that their “ecosystem” doesn’t think very much a very close future, where TV and computers will be a single device; and the problem that they are solving with this “ecosystem” will not be a problem any more.

And here ends the part of entrepreneurs. Soon we will tell you more things about this app fest.

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